Probrands, being a player in the Fast Moving Consumable Goods (FMCG) Market, recognizes the need to maintain sharp prices, quality products and a feel for the market.

Probrands was established in 2007 as Prostores, down packing basic commodities for NGOs and private organisations wishing to provide foods for their employees during Zimbabwe's hyperinflationary era. In 2009, it was renamed Probrands and started operating on a commercial scale. Probrands covers procurement, downpacking and manufacturing, with a capacity of over 2500MT. We also distribute all our products nationwide - this encompasses over 150 leading retail outlets across the country, using our Probrands fleet of vehicles.

We are food specialists in household consumable goods, and have steadily become 'the brand of choice' amongst our Zimbabwean consumers! Probrands only work with reliable suppliers, you can trust us to bring you consistent good quality, affordable goods!

All Probrands products come in convenient pack sizes with the Probrands seal of approval – the best quality at the best value!  We are constantly looking for means and ways to provide a superior service and to diversify our product range, listening to our customer's feedback and requests. In addition, Probrands merchandisers and demonstration team can be found in store educating  the consumer on the quality and value of our product basket.

Probrands Product Basket:

  • Value Rice, Premium Rice and the Superior Rice Range (Basmati, Jasmine, Par Boiled, 100% Thai Rice and Brown Rice)
  • Milk Powder, Sweetened Milk Powder and tea and coffee Creamer
  • Candles
  • Maize Meal (Refined and Roller)
  • Pasta (Spaghetti and Macaroni)
  • Sugar Beans
  • Snacks - Popcorn & Korn Kurlz
  • Kapenta
  • Salt
  • 100% Fruit Juices
  • Cultured Milk - Masi

The Probrands factory has the capacity to pack up to 2500MTs per month